How our platform works
A simple explainer video showing our workflow, and what it means to you.
FanFunded is for anyone who wants to grow while doing what they love, using the power of their fans in a positive way.
Stop Getting Lost in the Noise
CHAPTER ONE
Come Together
Instead of every artist needing their own website and store, you can now all be in one place, so we can help new fans discover your music, and you can send everyone to us and keep every cent of every sale.
- Cost effective (super low yearly membership of $200/yr)
- Easier to build and maintain
- We do our own marketing to find more fans for everyone on our site
- Added features as we grow, for everyone to use
- Zero Commissions & Unlimited Sales
CHAPTER TWO
Fund Your Future
Just send fans to your FanFunded profile, add offers and incentives, and we'll do the rest. For every fan of yours that signs up to our paid membership tier, you will receive 80% of that revenue, ongoing!
- You could offer discounted merch/tickets/vinyls/streams/experiences
- Sell more, get your brand out there, keep every cent
- The more fans the more you can make, and that's before sales!
- You'll finally be able to budget for recording, touring, promoting....
(without that shitty day job you thought you had to have)
CHAPTER THREE
Giving Back
Where does the other 20% go?
- 10% will be distributed evenly amongst all signed up artists, so you'll get more back than your membership costs very quickly
(this is like the headliners giving newbies a support slot - In reality its a leg up that will assist those starting out to invest and believe in their future)
- The remainder will be used to facilitate growing the live music scene, helping existing venues flourish and incentivising fans to get out more to see your shows
Wanna know the numbers?
Lets start small. 20 artists, average of 25 fans signed up each (total 500).
Say one artist actually has the majority of the fans (400).
Every month they'd receive passive income of $2,560 ($30,720 annual)
Every other artist with signed up fans will receive their 80% share of our revenue based on their referrals.
Everyone will also receive a distribution payout of $240 - more than the annual fee!
Now at these numbers we're not going to achieve much externally, but it shows we can acheive a lot for artists with very little, and each can thrive and grow without us taking a chunk of their income!
OK, around Oz there are 51 major regional cities plus 8 capitals. Lets say we sign up just 20 acts from each, with an average of only 50 fans each on our paid tier.
Suddenly we're handing back over $4.5million directly to artists who's fans have signed up, and EVERY act on our books will receive over $500 from our secondary distribution.
Remember, this is before any sales, which we will be incentivising all fans to get involved through giveaways, promotions and of course whatever your offer is in our store.
Our Target?
2,000 acts around Australia on our books
Average of 500 fans each signed up to our paid tier ($8/mth)
Total Fan Revenue: $96mill
$76.8mill distributed back to artists dependant on how many of their fans sign up.
A further $4,800 PER ARTIST paid forward from remaining revenue (not bad for $200)
$9.6mill remaining per year to assist venues, artists and supporting industries to thrive through fan incentives, direct investment and other partnerships/strategies as we grow.
Our platform runs exclusively on artist membership revenue, with all fan revenue used to either fund artists directly, or to invest in, improve & rebuild our industry so all creatives can earn a proper living if they choose. No loans, no big offices, no teams, just....
The power of numbers at work
A LITTLE times A LOT = MORE
